Google

China continues long line of ridiculous mascots

Editor's note: This has absolutely nothing to do with the Air Force, or the military. A few days ago, when China introduced their Olympic mascots, it got me thinking ... from a long line of ridiculous-looking mascots, which country holds the crown for best looking mascot?  Although I can't print images of the mascots (something about trademarks and copyrights), you can perform a search for the mascot using your preferred search engine (for your convenience, I've provided a Google search box above).

By CHairforce.One
CHairforce.com Webmaster


On Nov. 11, China introduced their mascots for the 2008 Olympic Games. The anime-style creatures -- which are cartoon-like representations of a panda, fish, antelope, swallow and the Olympic flame -- resemble Cartoon Network's Powerpuff Girls. I can actually see them zipping around the TV screen, spewing out snappy little superhero phrases and bopping a large, anime-style Godzilla on the snout.

Although the first modern Olympic Games started in Athens in 1896, the first unofficial Olympic mascot was created for the 1968 Olympic Games in Grenoble (France). The mascot was an odd-looking, human-like stick figure on skis. The blue-headed mascot -- called "Schuss" -- was the beginning of an extremely long line of pathetic Olympic mascots.

During the 1972 Olympics in Munich, Germany, the mascot got even stranger with the creation of Germany's multi-colored canine mascot, Waldi the Dachshund. Germany is a beautiful country with truckloads of history, architecture, etc., yet they settled for a hotdog?

In 1976, the Games were held in Montreal, and Canada chose a furry, buck-toothed mascot. No, it wasn't a Canadian woman, it was Amik the Beaver. A beaver was selected to represent the world's most respected sports contest.

If that wasn't bad enough, the Winter Games that same year in Innsbruck, featured a snowman mascot. The snowman, called Schneemann, sported coal eyes, a carrot nose, and a nerdy sheepherder-style hat.  It was also made with a single ball of snow.  Even my 9-year-old sons knows it takes three balls of snow, one smaller than the one below it, to make a snowman.

The mascots didn't get any better when the Soviet Union hosted the 1980 Olympic Games in Moscow. The USSR chose a bear cub to represent the event. Had the former-superpower created a muscle-bound Kodiak, they would have hit the target; however, the Soviets stuck with the worn out "cutie theme," creating Misha, a cuddly little bear cub.

The 1980 Winter Games held at Lake Placid, was America's first chance to shine in the Olympic mascot arena ... they failed miserably with "Roni" the raccoon. Apparently, a real raccoon (named "Rocky") was supposed to be the mascot, but little Rocky died before the games could begin. To memorialize the masked vermin, Olympic officials created Roni an obviously homosexual, human-like replacement raccoon.

The U.S. redeemed itself in 1984, when the Olympic Games were held in Los Angeles. Obviously sick of ugly, insane mascots, the Los Angeles Games featured Sam the Eagle, a cute, but tough-looking bird of prey.

Would Sam the Eagle mark the beginning of decent Olympic mascots? Not if Sarajevo and South Korea had anything to say about it ... and unfortunately they "said" a lot.

During the '84 Winter Games in Sarajevo, Yugoslavians selected "Vucko" as their Olympic Mascot. Although the wolf was at least a 7 on the stupid scale, we give the Yugoslavians props for not choosing one of the other prospective mascots, which included a snowball, a mountain goat, a chipmunk, a lamb, and a porcupine.

During the 1984 Olympic Games. South Korea didn't do any better when they offered up two poorly drawn, sad little tiger cub mascots, Hodori and Hosuni ... picture the Soviet Bear cub, times two.

It got even worse four years later when the 1992 Olympics in Barcelona, Spain, featured a shabby mountain sheep dog as the mascot. The canine, called Cobi, got a big thumbs down.

Also in 1992, the Albertville Olympic Games featured "Magique" the snow imp.  Enough said.

In an effort to regain some Olympic pride, the 1994 Lillehammer Olympic Games had the first people-like mascots. "Haakon and Kristin" were two children from Norwegian folklore. They get an "B" for effort, but the Haakon-Kristin duo would not capture mascot bragging rights from America's Sam the Eagle.

In '96, Atlanta, Ga., kept America's mascot success going with the introduction of Izzy, the strange and colorful 1996 Olympic mascot. As the first computer-design mascot, Izzy was an odd mix of Olympic rings and bright colors. The unusual creature sported a big smile and a snazzy pair of sneakers, and he was 500 percent better than the previous two mascots: the tired tiger cubs and sappy sheep dog. He was appropriately named "Izzy" because of the phrase "what is it?"

America's Sam and Izzy would easily retain top honors thanks to Japan's mascot choice for the 1998 Winter Olympic Games in Nagano. Japan selected four brightly-colored snow owls, named "Sukki", "Nokki", "Lekki" and "Tsukki."  It was as if someone just gave up and said, "Just pick any damn animal and use every color in the rainbow!"

In an effort to dethrone the U.S. as Olympic Mascot King, Australia created the 2000 Olympic mascot trio -- Syd the Platypus; Millie the Echidna; and Olly, the Kookaburra. Choosing three of the funniest looking animals in the world was brilliant. The characters were cute, creative and cool. They were also some of the best drawn characters, and the Aussies didn't have to use the tired multi-colored theme.

Australia would have dethroned the United States if not for the Mormons. Salt Lake City grabbed back mascot bragging rights during the 2002 Winter Olympic Games by featuring three decent animal mascots of their own. Not only was the trio "cute, cuddly and cool," they had a message. The Salt Lake City Olympic mascots reflected the Olympic motto, "Citius, Altius, Fortius," which in English means, "Faster, Higher, Stronger." With this in mind, the Olympic Committee choose a Snowshoe Hare, a Coyote and a Black Bear. "Powder," the aptly-named bunny, was swift; "Copper" the Coyote represented height; and "Coal," the American Black Bear, represented strength. The mascots symbolized the American West (How the Utes resisted the urge to dress them up in cowboy hats and shit-kickers, we'll never know.).

Thanks to the United States and Australia, the Olympic Games had seen three straight years of respectable mascots.

Thanks to Athens, the three-year run was obliterated.

In 2004, the Games were held in Athens, birthplace of the Olympics. Celebrating the birthplace of the world's most prestigious athletic event would have been a great time to bring in the Gods. Can you imagine a Zeus mascot sporting rippling muscles and lighting bolts. At his side would be the voluptuous Aphrodite (Goddess of Love) and a playful muse or two. Instead, Athens offered us "Phevos and Athena," oddly-shaped siblings inspired from a pair of 7th century Greek dolls found during archaeological excavations. Not only was the brother-sister duo a flop, the mascots looked like finger puppets gone bad.

As we look to the future of the Olympic Games, mascot history seems to be repeating itself.

The 2006 Turin Olympics in Italy will feature "Neve and Gliz," cartoons characters representing a ball of snow and a block of ice. Apparently, a panel of judges selected the blue, square-headed "Gliz" to symbolize ice, and "Neve" -- who is red -- is supposed to represent snow. Red snow? Maybe Neve was mauled by a hungry polar bear. That would be cool, and it would explain why the little guy's body is bright red.

With the sad little Powerpuff-like mascots Beijing will bring to town in 2008, it looks like the U.S. and Australia will share the Olympic mascot title at least until 2010, when Vancouver will host the Winter Games.

If you recall, the last time Canada hosted the Olympics, their beaver mascot bombed. This year, the Canadian Olympic Committee unveiled its Olympic symbol, which features a colorful "inukshuk" (bless you).  An inukshuk is basically a bunch of rocks stacked in the shape of a human. If Canada decides to carry that theme with a rock-like mascot, America and Australia should remain in the winner's circle.

However, if Canada offers up a scantly-clad Canadian bikini model, we'll gladly forfeit the title.



DISCLAIMER
Much of this article was released on the Air Force's official Web site (www.af.mil); however, CHairforce.com has taken it upon itself to trash any superfluous material and key in on aspects of an article we feel would be of interest to CHairforce readers.  Although the main facts have not be altered from the original version of the story, in many cases, CHairforce.com has added editorial content to the original article; therefore, these stories should not be regarded as "official" Air Force news releases.  If you want to see the official version of an article posted here, visit Air Force Link.

HOME   |   NEWS